Sean Cunningham was nominated for a Young Director Award at Cannes Lions for this comedic spot. Given the challenge from the client of, "What would you do with your last Rolo?..." We pondered the idea of an office scenario, where you must choose between the candy or the office hottie... Fun fact; the guy in this is Brian Shimansky, an actual male model who is the face of many international Versace campaigns. Since the ad's appearance on Youtube it has gone viral with over 2 million views.
The challenge with this piece was to come up with an engaging way to show AT&T's tagline, "It's what you do with what we do." An idea spawned, probably from watching the movie Cast Away too many times, about a man deserted on an island for years, when a cell phone washes up to shore in a bottle. From there, we just had fun with different scenarios and of course had some amazing improv from the actor Gregory Lay.
This three minute short film is a crowd favorite and has screened at festivals all over the world. The film premiered on Short of the Week, where it gained a big following, and won Video of the Day on VOTD. The film was written and directed by Sean Cunningham, & produced by Mary Catherine Greenawalt (who also stars in the picture.) We shot this in one day in Brooklyn and the budget was $15. We had to rent a bike for a few shots.
Written & Directed by Sean Cunningham & Produced (and starring) Mary Catherine Greenawalt- This commercial won best of the festival at the Mofilm Cannes Lions event. Working with the tagline, "Don't Compromise," we worked in a scenario of young parents hiring a first time babysitter and quickly realizing that's she probably not the ideal candidate. The cast in this all had past improv experience so the best part was letting them go outside the script and try out a bunch of lines. Most of them ended up in the final cut.
a feature film directed by Sean Cunningham
American Express approached us to shoot a short doc piece for their "Small Business Saturday" campaign. We were living in Brooklyn at the time and wanted to feature a cool store that only sold locally made products. On this day, shoppers are able to get deals by using their Amex cards, and shopping small.